Snapshot taken Thursday, Nov 12, 2026 around 6am PT. Numbers are frozen as of then and don't update.
swept.ai website traffic, sources and leads for the last four full weeks plus the current week. Weeks run Monday to Sunday, UTC. Sources: PostHog, Attio (Website Leads list), ninety.io scorecard.
From the ninety.io export. Newest week first, same as ninety. ninety lags a week, so its newest column is last full week, shaded. Red means the week missed its goal.
| KPI | Goal | — | — | — | — |
|---|
Big number is Monday through today. Underneath is last full week and its change vs the week before.
The highlighted bar is the current week, so it's only partway through.
Sessions by channel, as PostHog classifies the first touch of each session. Current week is shaded.
| Channel | — | — | — | — | — | 5-week total |
|---|
Sessions, GA-style: UTM source and medium when tagged, otherwise the referring domain and channel. Top 15 by 5-week total.
| Source / medium | This week | Last week | 5 weeks |
|---|
Sessions from sites that linked in, search engines and AI assistants included. Direct traffic left out. Top 15 by 5-week total.
| Referring domain | Channel | This week | Last week | 5 weeks |
|---|
On-site conversion events from PostHog by week. Current week is shaded.
| Week of | Contact forms | NAIC scorecard starts | Scorecard results | Footer CTA clicks | Banner clicks |
|---|
Every entry added to the Website Leads list in this window, newest first. Entries are flagged as tests when the message, name, company or page says test or QA, came from localhost, or came from a swept.ai address. Entries Kyle marked as spam are flagged too. Flagged entries don't count as leads.
| Date | Name | Company | Form | Source | Flag |
|---|
Unique visitors per page. Top 25 by 5-week total.
| Page | This week | Last week | 5 weeks |
|---|
Unique visitors to pages under /compare.
| Page | This week | Last week | 5 weeks |
|---|